CX5

RICOH Pure Image Quality Technology

The imaging philosophy that lies at the root of all Ricoh digital cameras: not just "high image quality" but "pure image quality, true to what is perceived by the naked eye." This is achieved through three core technologies—a low-distortion lens with true-to-life imaging properties, an image sensor with superior high-sensitivity performance, and an imaging engine that reproduces images in minute detail—that have been designed and developed as a single mechanism, offering unsurpassed resolution and faithful, unaffected color reproduction.

The CX5 boasts a back-illuminated CMOS image sensor combined with advanced Smooth Imaging Engine IV image processing. Poorly-lit indoor or night scenes are rendered in pure, unblemished quality, as of course are brightly-lit subjects. An output pixel interpolation algorithm residing in dedicated logic circuits in the imaging engine reduces loss of detail in highlights to faithfully recreate high-contrast scenes exactly as they appear to the naked eye.

The CX5's super-resolution technology discerns the outlines, details, and gradations in the image automatically and processes the photograph based on the optimal settings for each. This allows the camera to record images with even higher resolution than with previous models.

• *The level of super-resolution can be set to OFF, Weak, or Strong.

The camera's noise reduction algorithm processes the image signal as it is output from the CMOS image sensor, reducing the image noise that tends to occur in photographs taken at high sensitivities. The result is beautiful, limpid photographs with details, tones, and colors as vivid as those seen in the original subject.

• * The noise reduction level can be specified for the noise reduction function as Off, Auto, Weak, Strong, or MAX.
• * The time to record an image varies depending on the noise reduction setting.