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Press Release

January 26, 2012

An all-purpose digital compact camera,
featuring a high-power 20X optical zoom lens
and extra shutter-release button and zoom lever
for effortless vertical-position shooting

PENTAX Optio VS20 BlackPENTAX Optio VS20 Pearl White

PENTAX RICOH IMAGING COMPANY, LTD. is pleased to announce the launch of the PENTAX Optio VS20 digital compact camera. In addition to an extra-powerful 20X optical zoom lens featuring a broad focal-length coverage from wide angle to super-telephoto with a macro mode, this versatile model offers an extra set of shutter-release button and zoom lever to facilitate vertical-position shooting.

Within its compact body, the Optio VS20 incorporates a full array of advanced functions and user-friendly features, including approximately 16.0 effective megapixels to produce sharp, high-resolution images; a high-power 20X optical zoom lens; and an extra-large, easy-to-view 3.0-inch color LCD monitor. It also features an extra set of shutter-release button and zoom lever to assure firm, comfortable hold of the camera and stable posture during vertical-position shooting. It also comes with new Handheld Night Snap mode captures beautiful images with minimal blur and noise even in poorly illuminated locations. The PENTAX Optio VS20 is a high-performance, all-purpose camera that can flawlessly respond to a greater range of subjects and scenes than most conventional models — from casual snapshots to travel pictures and sports photos.

♦ Black [ ⇒ Product Image] ♦ White [ ⇒ Product Image]
Major Features
  1. 20X optical zoom lens with 28mm wide-angle coverage to handle a variety of subjects and scenes

    The Optio VS20 features a high-performance, extra-powerful 20X optical zoom lens covering focal lengths from 28mm wide angle to 560mm super-telephoto (in the 35mm format). Thanks to its extra-wide zoom range, the Optio VS20 can capture beautiful, lively pictures in a wide range of subjects and scenes — from landscapes to sports events. It also offers other advanced features, including: high-quality macro shooting down to just one centimeter from the subject; and the Intelligent Zoom function to further extend the zoom range to approximately 144 times to cover the focal length of an approximately 4032mm super-telephoto lens (in the 35mm format) without compromising image quality.
  2. Effortless, comfortable vertical-position shooting

    The Optio VS20 features an extra set of shutter-release button and a second zoom lever at its grip to assure natural posture and comfortable hold of the camera during vertical-position shooting. Since the camera automatically adjusts its on-screen display by detecting vertical alignment with its orientation sensor, the user can effortlessly capture images of vertically extended subjects, such as high-rise buildings. The Optio VS20 even offers a vertical-position tripod socket, allowing the photographer to securely set the camera up with a lighter, more portable tripod.
  3. Exceptional image quality

    Thanks to the combination of approximately 16.0 effective megapixels, the state-of-the-art image engine, a high-performance smc PENTAX zoom lens and the sophisticated CCD-shift-type SR (Shake Reduction) mechanism, the Optio VS20 delivers well-defined, high-quality images with extra-fine resolution. Even when images are enlarged to large sizes, the user is assured of sharp, high-resolution prints with edge-to-edge sharpness.
  4. Triple anti-shake protection for sharp, blur-free images

    1. CCD-shift-type SR mechanism
      The advanced CCD-shift-type SR (Shake Reduction) mechanism produces sharp, blur-free images even under shake-prone shooting conditions, such as when using a telephoto lens, or when shooting a sunset or indoor scene with incident light only.
    2. Digital SR mode*
      During still-image shooting, the Optio VS20 automatically raises its sensitivity to as high as ISO 6400 by detecting the subject’s brightness level. This user-friendly feature allows the photographer to capture the subject at faster shutter speeds to minimize the risk of camera shake and subject shake.
    3. Movie SR mode**
      During movie recording, this digital shake-reduction mode effectively compensates for camera shake to produce beautiful, blur-free movie chips.

    * When the Digital SR mode is selected, the recorded size is fixed at five megapixels (2592 x 1944 pixels).
    ** When the Movie SR mode is selected, the angle of view becomes narrower than normal shooting.

  5. Automatic selection of the most appropriate shooting mode

    The Optio VS20 features the PENTAX-developed Auto Picture mode, which automatically selects the most appropriate shooting mode for a given subject or scene by accurately assessing various photographic conditions over the entire image field. Since this user-friendly mode instantly and unfailingly selects one of 15 shooting modes including Blue Sky and Sunset and optimizes various camera settings (such as sensitivity and shutter speed), the photographer is always assured of the best results with minimal effort.
  6. New scene modes for greater creative options

    With the user-friendly scene modes, the photographer can effortlessly capture beautiful images simply by selecting a desired scene mode for a given subject or application. With the addition of three new modes (Handheld Night Snap, Fish-eye and Sketch), the Optio VS20 offers an even greater range of creative options. Visual-effect modes, such as Fish-eye, allow the photographer to take pictures while confirming the level of filtering effect on the LCD monitor, making it easy to produce more personalized visual expressions.
  7. Upgraded auto face recognition function with a new face recall function

    The Optio VS20’s Face Recognition AF & AE function offers a new face recall function, which puts priority on a pre-registered face when optimizing focus and exposure settings. Since the main subject’s face is always captured sharply and brilliantly, this function comes in handy when taking group shots. To assist the photographer in capturing beautiful, lively snapshots, the Optio VS20 also provides other user-friendly features, including the Smile Capture mode that automatically releases the shutter the moment the camera detects the subject’s smile, and the Blinking Detection function that warns the photographer when the subject’s eyes close at the time of shutter release.
  8. High-quality HDTV-standard movie recording with pushbutton start

    The Optio VS20 captures beautiful, high-definition-TV-quality movie clips (1280 x 720 pixels).*** Since the camera provides an independent movie recording button on its back panel, the user can instantly start recording movie clips from any shooting mode. It also features three new digital filters (Fish-eye, Miniature and Sketch mode) to allow the user to experiment with more diversified visual expressions.

    *** When the Optio VS20ツ痴 AV output terminal is used, movie clips are output as normal image-size data. If the user wishes to play back movie clips at high-definition TV proportions (1280 x 720 pixels), the data must be transferred to a personal computer for playback.

  9. Large 3.0-inch LCD monitor

    The Optio VS20 features a high-resolution 3.0-inch color LCD monitor with approximately 460,000 dots. Since this extra-large monitor provides a clear view of images and menus, the photographer can quickly and efficiently check captured images and menu settings. In addition, the monitor is treated with AG (Anti-Glare) coating to constantly keep the screen clear and spotless by minimizing reflections and blocking stains such as fingerprints.
  10. Other features

    1. Digital level and 48-segment grid display functions for easy confirmation of horizontal and vertical alignment
    2. Wireless remote-control shooting using an optional PENTAX remote controller
    3. Newly added Stretch filter to extend a particular portion of an image for an eye-catching visual effect
    4. Neck strap included
    5. 13 digital filters, including newly added Sketch mode, to add creative visual effects
    6. Choice of three image sizes (4:3, 16:9 and 1:1) to accommodate different applications
    7. D-Range setting to prevent whitewashed (overexposed) and blacked-out (underexposed) areas in an image
    8. Digital Panorama mode to effortlessly create a single panoramic picture from as many as three images
    9. Image viewing, editing and filing software included: MediaImpression 3.1 for PENTAX (Windows version compatible with Windows 7) and MediaImpression 2.1 for PENTAX (Macintosh version compatible with Mac OS X 10.7)
  • Windows is a registered trademark of Microsoft Corporation in the United States and other countries.
  • This product supports PRINT Image Matching III. PRINT Image Matching enabled digital still cameras, printers and software help photographers to produce images more faithful to their intentions. Some functions are not available on printers that are not PRINT Image Matching III compliant.
    Copyright 2001 Seiko Epson Corporation. All Rights Reserved.
    Print Image Matching is a trademark of Seiko Epson Corporation.
    The PRINT Image Matching logo is a trademark of Seiko Epson Corporation.
  • Macintosh and Mac OS are trademarks of Apple Inc., registered in the U.S. and other countries.
  • All other brands or product names are trademarks or registered trademarks of their respective companies.
  • Design and Specifications are subject to change without notice.
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