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Press Release

September 13, 2011

A palmtop, lightweight digital compact camera,
combining an extra-powerful 18X optical zoom lens
with simple, user-friendly operations

PENTAX Optio RZ18 Pearl WhitePENTAX Optio RZ18 BlackPENTAX Optio RZ18 Metalic Orange

HOYA CORPORATION PENTAX Imaging Systems Division is pleased to announce the launch of the PENTAX Optio RZ18 digital compact camera. Sporting a slim, lightweight body for easy carrying, the new model offers a host of advanced, user-friendly features, such as an extra-powerful 18X optical zoom lens and an extra-large 3.0-inch high-resolution LCD monitor.

The Optio RZ18 is the latest addition to the popular PENTAX Optio RZ series, which features a high-magnification zoom lens in a compact body. It provides photographers with simple, effortless shooting of a wide variety of subjects and occasions, from travel and landscape to action and spectator sports. While retaining many of the convenient features of its predecessors — including the dependable dual shake reduction for effective reduction of camera shake, and the advanced Auto Picture mode for hands-off selection of the most appropriate shooting mode — the Optio RZ18 newly incorporates a compact, high-performance smc PENTAX 18X optical zoom lens to greatly extend the zoom range. The number of effective pixels has also been increased to approximately 16 megapixels to deliver higher-resolution images, while the built-in LCD monitor has been upgraded to a larger 3.0-inch version with approximately 460,000 dots to assure a sharper, clearer subject image. Thanks to the perfect harmony of existing and new features, the Optio RZ18 offers both higher performance and simpler operation than ever before.

The Optio RZ18 also offers a choice of body color — pearl white, black or metallic orange.

♦ Pearl White [ ⇒ Product Image] ♦ Black [ ⇒ Product Image] ♦ Metallic Orange [ ⇒ Product Image]
Major Features
  1. 18X optical zoom lens with 25mm wide-angle coverage to handle a variety of subjects and scenes

    Within its slim, lightweight body, the Optio RZ18 incorporates a high-performance, extra-powerful 18X optical zoom lens covering focal lengths from 25mm wide angle to 450mm super-telephoto (in the 35mm format). Thanks to this extra-wide zoom range, the Optio RZ18 can capture beautiful, lively pictures in a wide range of subjects and scenes — from spectacular landscapes to fast-action sports events. It also offers other advanced features, including: high-quality macro shooting down to just four centimeters from the subject; the digital wide function for an ultra-wide-angle image (equivalent to an image taken with an approximately 19mm lens in the 35mm format) from two separate images; and the Intelligent Zoom function to further extend the zoom range to approximately 130 times to cover the focal length of an approximately 3250mm super-telephoto lens (in the 35mm format) without compromising image quality.
  2. Exceptional image quality assured by latest super-resolution technology

    Thanks to the combination of approximately 16 effective megapixels, a high-performance smc PENTAX zoom lens and the advanced image processing system — a system that uses the latest super-resolution technology to optimize image quality through meticulous section-by-section treatment of the captured image — the Optio RZ18 delivers well-defined, high-quality images with extra-fine resolution. Even when images are enlarged to large sizes, the user is assured of sharp, high-resolution prints with edge-to-edge sharpness.
  3. Dual shake reduction for sharp, blur-free images

    By combining a CCD-shift-type SR (Shake Reduction) mechanism with a Pixel Track SR, the Optio RZ18’s dual shake reduction effectively reduces annoying camera shake to a minimum. Thanks to this dependable system, the photographer is assured of sharp, blur-free images even under shake-prone shooting conditions, such as when using a telephoto lens, or when shooting a sunset or indoor scene with incident light only.
  4. Automatic selection of the most appropriate shooting mode

    The Optio RZ18 features the PENTAX-original Auto Picture mode, which automatically selects the most appropriate shooting mode for a given subject or scene by accurately assessing various photographic conditions on and around the subject. Since this user-friendly mode instantly and unfailingly selects one of 16 shooting modes (including Blue Sky, Sunset and Pet) and optimizes various camera settings (including sensitivity and shutter speed), the photographer is always assured of the best results with minimal effort.
  5. Extra-large 3.0-inch LCD monitor

    The Optio RZ18 features a high-resolution 3.0-inch color LCD monitor. Because this extra-large monitor provides a clear view of images and menus, the photographer can quickly and efficiently check captured images and menu settings. The Optio RZ18 also offers a setting to magnify the letters displayed, by which users can further enhance the legibility of the menus and the operability of the camera.
  6. High-quality HDTV-proportion movie recording

    The Optio RZ18 captures beautiful, high-definition-TV-quality movie clips (1280 x 720 pixels).* It also comes equipped with the sophisticated Movie SR (Shake Reduction) mode,** which automatically compensates camera shake during movie shooting with the help of exclusive software. With the Optio RZ18, everyone can enjoy high-quality movie shooting with minimal effort.

    * When the Optio RZ18ツ痴 AV output terminal is used, movie clips are output as normal image-size data. If the user wishes to play back movie clips at high-definition TV proportions (1280 x 720 pixels), the data must be transferred to a personal computer for playback.
    ** When the Movie SR mode is selected, the angle of view becomes narrower than normal shooting.

  7. Automatic face detection for beautiful, lively snapshots

    The Optio RZ18 features the sophisticated Face Detection AF & AE function. This sophisticated feature instantly and accurately detects as many as 32 faces within the image field, then catches them in sharp focus and optimum exposure in a mere 0.03 seconds — even when some of the faces are tilted or turned away from the camera. To assist the photographer in capturing beautiful, lively snapshots, the Optio RZ18 also comes equipped with other user-friendly features, including: the Small Face filter that makes the subject’s face appear smaller than actual in recorded images; the Smile Capture mode that automatically releases the shutter the moment the camera detects the subject’s smile; and the Blink Detection function that warns the photographer when the subject’s eyes close at the time of shutter release.
  8. Upgraded Pet mode for automatic detection of dog and cat faces

    The Optio RZ18 features the latest version of the Pet mode, which comes in handy when taking pictures of dogs and cats. This unique mode not only detects the faces of dogs and cats with great accuracy, but it also gives priority to three pre-registered pet faces over unregistered ones, so that users can effortlessly capture the best expressions of their beloved pets.
  9. Other features

    1. Wireless remote-control shooting using an optional PENTAX remote controllers
    2. Burst shooting of up to 40 images, at a maximum speed of approximately 9 images per second
    3. Digital filters, including Miniature and Toy Camera, to add creative visual effects
    4. Choice of three image sizes (4:3, 16:9 and 1:1) to accommodate different applications
    5. D-Range setting to prevent whitewashed (overexposed) and blacked-out (underexposed) areas in an image
    6. Digital Panorama mode to effortlessly create a single panoramic picture from as many as three images
    7. Image viewing, editing and filing software included: MediaImpression 3.1 for PENTAX (Windows version compatible with Windows 7) and MediaImpression 2.1 for PENTAX (Macintosh version compatible with Mac OS X 10.7)
    8. Eye-Fi connected: optimized for use with Eye-Fi wireless memory cards
Optio RZ18 Specifications
Lens   smc PENTAX zoom lens, 12 elements in 11 groups (4 aspherical elements)
Focal Length 4.5 - 81.0mm
35mm equivalent focal length approx. 25 - 450mm
Aperture F3.5 (W) - 5.9 (T)
Zoom Optical Zoom 18x
Digital Zoom approx. 7.2x
Intelligent Zoom approx. 27x at 7M, approx. 130x at 640 (including optical zoom)
Motion Blur Reduction Still CCD-Shift-Type (SR : Shake Reduction), Dual (SR & Pixel Track SR),
High-sensitivity anti-shake mode (Digital SR)
Movie Movie shake reduction mode (Movie SR)
Focus Type 9-point AF, Spot AF, Auto tracking AF
Focus Range
(From lens face)
0.4m - infinity (at wide setting), 1.3m - infinity (at tele setting)
1.31 ft - infinity (at wide setting), 4.3 ft - infinity (at tele setting)
0.1 - 0.5m (at wide setting)
0.33 -1.64 ft (at wide setting)
Super Macro:
0.04 - 0.3m (at wide setting)
0.13 - 0.98 ft (at wide setting)
Infinity-landscape, Pan Focus, Manual Focus: available
Face Detection   Face Detection AF&AE is available for all modes up to 32 faces. Smile Capture. Blink Detection.
Pet Detection   Detect up to 1 pet's face (auto or select from pre-registered three faces)
Number of Effective pixels   approx. 16 megapixels
Image Sensor   1/2.33" CCD
Number of
Recorded pixels
Still 16M, 12M (1:1), 12M (16:9), 7M, 2M (16:9), 640
Movie 1280, 640, 320
(Standard Output Sensitivity)
  Auto, Manual (ISO 80 - 6400)
White Balance   Auto, Daylight, Shade, Tungsten light, Fluorescent light, Manual setting
Display   3" LCD, approx. 460K dots
Exposure Control Metering System Multi-segment metering, Center-weighted metering, Spot metering
Exposure Compensation ±2EV (1/3EV steps)
Scene modes   Auto Picture, Program, Portrait, Night Scene Portrait, Night Scene, Movie, Landscape, Blue Sky, Sunset, Flower, Sport, Pet, Digital SR, Natural Skin Tone, Kids, Fireworks, Frame Composite, Party, Food, Candlelight, Text, Surf & Snow, Digital Wide, Digital Panorama, Green
Playback modes   Slideshow, Image Rotation, Small Face Filter, Digital Filter (B&W, Sepia, Toy Camera, Retro, Color, Extract Color, Color Emphasis, High Contrast, Starburst, Soft, Brightness, Miniature), Frame Composite, Movie Editing, Red-eye Compensation, Resize, Cropping, Image/Sound Copy, Voice Memo, Protect, DPOF, Start-up Screen, Face close-up playback
Shutter Speed   1/2000 - 1/4 sec. 4 sec at most (Night Scene mode setting)
Built-in flash Modes Flash-on and Flash-off modes. "Red-eye" compensation function employs a pre-discharge.
Flash Range Wide:
approx. 0.2 - 4.3m (ISO Auto)
approx. 0.66 - 14 ft (ISO Auto)
approx. 1.3 - 2.6m (ISO Auto)
approx. 4.3 - 8.5 ft (ISO Auto)
Drive Modes   One shot, Self-timer, Continuous Shooting , Burst Shooting (L/M/H), Remote Control
Storage Media   Built-in Memory (approx. 96 MB), SD/SDHC/SDXC Memory Card
Power Source   Rechargeable D-LI92 lithium-ion battery, Optional AC adapter kit is also available
Battery life Still*: approx. 240 shots (Rechargeable Lithium-ion battery)
Playback**: approx. 230 min. (Rechargeable Lithium-ion battery)
Interfaces   USB2.0 (Hi-Speed): PC/AV terminal
Video Output   NTSC/PAL
Dimensions   approx. 108 (W) x 60 (H) x 34.5 (D)mm
approx. 4.3 (W) x 2.4 (H) x 1.4 (D) inches
Weight With battery & SD card approx. 191g (loaded and ready)
approx. 6.7 oz.
Body approx. 170g (without battery and SD memory card)
approx. 6.0 oz.

* Recording capacity shows approximate number of shots recorded during CIPA-compliant testing.
Actual performance may vary depending on operating conditions.
** According to the result of PENTAX in-house testing.

[ Storage capacity ]

Still Built-in Memory* 64MB 128MB 256MB 512MB 1GB 2GB 4GB 8GB 16GB 32GB 48GB 64GB
32 20 41 81 160 321 653 1,284 2,613 5,257 10,546 15,178 20,597
12M [1:1]
42 26 54 105 209 419 853 1,676 3,411 6,863 13,768 20,237 27,462
12M [16:9]
42 26 54 105 209 419 853 1,676 3,411 6,863 13,768 20,237 27,462
60 38 77 151 299 598 1,205 2,366 4,816 9,690 19,438 28,021 38,025
2M [16:9]
175 110 223 435 863 1,727 3,415 6,705 13,646 27,455 55,075 72,856 98,866
683 430 870 1,694 3,358 6,717 12,294 24,140 49,125 98,841 198,271 182,141 247,165

64MB 128MB 256MB 512MB 1GB 2GB 4GB 8GB 16GB 32GB 48GB 64GB
30fps 0:00:30 0:00:19 0:00:38 0:01:15 0:02:30 0:05:00 0:10:08 0:19:55 0:40:31 1:21:33 2:43:35 3:53:30 5:16:52
15fps 0:00:59 0:00:37 0:01:16 0:02:28 0:04:53 0:09:46 0:19:42 0:38:41 1:18:43 2:38:23 5:17:44 7:47:01 10:33:45
30fps 0:01:27 0:00:55 0:01:51 0:03:37 0:07:11 0:14:23 0:29:16 0:57:28 1:56:57 3:55:20 7:52:04 11:14:35 15:15:25
15fps 0:02:46 0:01:44 0:03:31 0:06:52 0:13:36 0:27:13 0:53:55 1:45:52 3:35:27 7:13:30 14:29:36 20:14:16 27:27:45
30fps 0:02:13 0:01:24 0:02:50 0:05:31 0:10:56 0:21:54 0:44:32 1:27:27 2:57:59 5:58:07 11:58:22 16:51:53 22:53:08
15fps 0:04:05 0:02:34 0:05:13 0:10:10 0:20:08 0:40:18 1:18:48 2:34:44 5:14:54 10:33:35 21:10:58 25:17:50 34:19:42

Voice Recording
64MB 128MB 256MB 512MB 1GB 2GB 4GB 8GB 16GB 32GB 48GB 64GB
0:26:14 0:16:31 0:33:24 1:05:04 2:08:56 4:17:56 8:44:34 17:09:57 34:56:01 70:17:12 140:59:34 207:14:09 281:13:03

* Approx. 96 MB
The maximum file size is 2GB for movie.
The maximum length is 18 hours for Voice recording

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