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Press Release

August 6, 2009

PENTAX Optio E80

An entry-class digital compact camera
featuring a large, easy-to-view 2.7 inch LCD monitor
and simple, user-friendly operation

PENTAX Optio E80

HOYA CORPORATION PENTAX Products is pleased to announce the launch of the PENTAX Optio E80 digital compact camera. This new entry-class model offers a large 2.7 inch color LCD monitor and simplified operation to enhance image-viewing comfort and operability.

The Optio E80 comes equipped with a host of user-friendly features and functions to make high-quality digital photography effortless, even for first-time digital camera users. These include the use of world-standard AA-size batteries as a power source, large, easy-to-press control buttons, and the PENTAX original Auto Picture mode that automatically selects the most appropriate shooting mode for a given subject or scene. It also delivers high-resolution still images thanks to its 10.0 effective megapixels, as well as high definition movie clips (equivalent to 720p at 15 fps) making high-quality digital photography available to everyone.



♦ PENTAX Optio E80 [ ⇒ Product Image]
Major Features
  1. Large 2.7 inch LCD monitor for effortless image/menu viewing

    Despite its compact body, the Optio E80 features a large, bright 2.7 inch color LCD monitor with approximately 230,000 dots. This monitor allows the photographer to clearly review images and menus on the screen.
  2. User-friendly operation with large buttons and large menu text

    All of the Optio E80’s control buttons, including the shutter release button on the top panel, are designed to be large and easy to press. Coupled with the large letters, numerals and icons used in the on-screen menus, this assures outstanding operability while minimizing the risk of erroneous operation.
  3. Auto Picture mode for automatic selection of the ideal shooting mode

    The Optio E80 features an upgraded version of PENTAX’s original Auto Picture mode, which automatically and instantly selects the most appropriate shooting mode for a given subject or scene simply by pointing the camera at the subject and pressing the shutter release button halfway down. In addition to conventional modes (Landscape, Portrait, Night Scene, Night Scene Portrait, Standard, Flower, and Sport), the Optio E80 also features a new Candlelight mode that makes automatic, high-quality digital photography possible with a broader range of subjects and scenes.
  4. High-quality HD movie recording with Movie Shake Reduction

    The Optio E80 captures beautiful, flawless movie clips at 16:9 high-definition TV proportions (1280 x 720 pixels at 15 fps).* The camera also features a sophisticated Movie SR (Shake Reduction) mode,** which uses exclusive software to automatically compensate camera shake during movie shooting. As a result, the user can record high-quality, blur-free movie clips with minimal effort.

    * When the Optio E80’s AV output terminal is used, movie clips are output as normal standard definition. If the user wishes to play back movie clips at high-definition-TV proportions (1280 x 720 pixels), the data must be transferred to a personal computer for playback.
    ** When the Movie SR mode is selected, the angle of view becomes narrower than normal shooting.

  5. Exceptional image quality with 10.0 effective megapixels

    Combining approximately 10.0 effective megapixels with the high-performance PENTAX zoom lens, the Optio E80 delivers brilliant, high-quality images with well-defined details. Even when images are enlarged to bigger sizes, the user is assured of detailed, high-resolution prints with edge-to-edge sharpness.
  6. Green mode assures easy shooting for beginners

    With simple pushbutton operation, the Optio E80's user-friendly Green mode automatically selects the optimum combination of exposure settings, ISO sensitivity and other factors for a given subject or scene. This mode not only makes high-quality digital photography simple and effortless, even for first-time digital photographers, but it also comes in handy when the photographer asks someone else to take his/her pictures, or when the user has simply lost track of camera settings.
  7. Optical 3X zoom lens covering angles as wide as 32mm

    The Optio E80 features an optical 3X zoom lens covering focal lengths from approximately 31.5mm to 94.5mm (in the 35mm format). Its 31.5mm wide-angle coverage is particularly handy when photographing spectacular landscapes, magnificent architectures or group snapshots in a confined space. Coupled with the Intelligent Zoom function, which allows even tighter zooming in on the subject without compromising image quality, the user can extend the zoom range to approximately 17.1 times.
  8. Powered by world-standard AA-size batteries

    Because the Optio E80 uses two world-standard AA-size batteries, replacements can be found almost anywhere around the globe, eliminating the concern about running out of power away from a recharge outlet. Thanks to its highly energy-efficient design, it takes approximately 210 images*** with a pair of fresh alkaline batteries.

    *** Based on measurement conditions conforming to CIPA specifications.

  9. Digital SR mode to minimize camera shake and subject movement in the dark

    The Optio E80 features the dependable Digital SR (Shake Reduction) mode, which is programmed to minimize camera shake and blur due to subject movement under low-lighting conditions in still-image shooting. When the Optio E80 detects these conditions, it automatically raises the sensitivity up to as high as ISO 6400, allowing the use of a higher shutter speed for beautiful, blur-free still images even under unfavorable lighting conditions.
  10. Automatic Face Recognition for quick, effortless snapshots

    The Optio E80 features advanced Face Recognition AF & AE functionality, which automatically detects the subject’s face, then optimizes the focus and exposure settings. It is also equipped with user-friendly features made possible by this advanced Face Recognition technology, including the Half Length Portrait mode that automatically creates a well-proportioned bust shot by centering the subject’s face and trimming off the peripheral areas.
  11. Other features

    1. Image recovery function to retrieve accidentally erased images
    2. Digital panorama mode to compose a single panoramic picture from as many as three images
    3. World-time function to keep track of local time at 75 cities in 28 time zones around the world
    4. Three-point AF system, with Auto-Tracking function, to maintain constant focus on a moving subject
    5. High-speed continuous shooting of up to 16 images in two seconds (with file size fixed at 640 x 480 pixels)
    6. Frame Composite mode (with 20 frames stored in the camera) to shoot or edit images using decorative photo frames
    7. ACDSee for PENTAX 3.0 image viewing, editing and management software included (compatible with Windows VistaTM)
    8. Compatibility with DPOF functions, Exif Print and PRINT Image Matching III
Specifications
Lens   PENTAX zoom lens, 7 elements in 6 groups (3 aspherical elements)
Focal Length 5.7 - 17.1mm
35mm equivalent focal length approx. 31.5 - 94.5mm
Aperture F2.9(W) - F5.2(T)
Zoom Optical Zoom 3X
Digital Zoom approx. 5.7X
Intelligent Zoom approx. 3.6X at 7M, approx. 17.1X at 640 (including optical zoom)
Motion Blur Reduction Still Hi-sensitivity anti-shake mode (Digital SR)
Movie Movie shake reduction mode (Movie SR)
Focus Type 3-point AF, Spot AF, Auto tracking AF
Focus Range (From lens face) Standard:
0.5m - infinity (at wide setting), 0.5m - infinity (at tele setting)
1.64 ft. - infinity (at wide setting), 1.64 ft. - infinity (at tele setting)
Macro:
0.1 - 0.6m (at wide setting), 0.35 - 0.6m (at tele setting)
0.33 - 1.97 ft. (at wide setting)
Infinity-landscape, Pan Focus: available
Face recognition Face recognition AF&AE is available at all mode. 10 people at most.
Number of Effective pixels approx. 10.0 megapixels
Image Sensor 1/2.33" CCD
Number of Recorded pixels Still 10M, 7M, 5M, 3M, 2.1M(16:9), 1024, 640
Movie 1280, 640, 320
Sensitivity
(Standard Output Sensitivity)
Auto, Fixed (ISO 100 - 6400)
White Balance Auto
Display 2.7" LCD, approx. 230K dots
Exposure Control Metering System Multi-segment metering
Exposure Compensation ±2EV (1/3EV steps)
Scene modes Auto Picture, Program, Night Scene, Night Scene Portrait, Half-length Portrait, Movie, Landscape, Flower, Portrait, Surf & Snow, Sport, Digital SR, Kids, Pet, Food, Natural Skin Tone, Candlelight, Digital Panorama, Frame Composite, Sunset, Green
Playback modes Slideshow, Digital Filter(Color Filter(8 kinds), Brightness Filter), Frame Composite, Resize, Cropping, Image Copy, Image Rotation, Red-eye Compensation, Protect, DPOF, Image Recovery, Face close-up playback
Shutter Speed 1/2000 - 1/4 sec. 4 sec. at most (Night Scene mode setting)
Built-in flash Modes Flash-on and Flash-off modes. "Red-eye" reduction function employs a pre-discharge.
Flash Range Wide: approx. 0.1 - 6.0m (ISO Auto), approx. 0.33 - 20 ft. (ISO Auto)
Tele: approx. 0.35 - 3.2m (ISO Auto), approx. 1.64 - 10 ft. (ISO Auto)
Drive Modes One shot, Self-timer, Continuous Shooting, Multi-Burst (VGA@16 shots)
Storage Media Built-in Memory (approx. 6MB), SD/SDHC Memory Card
Power Source   2 AA batteries (Alkaline, Lithium, Nickel and Rechargeable Ni-MH) Optional AC adapter kit is also available
Battery life Still*: approx. 210 shots ( 2AA Alkaline batteries), approx. 600 shots (2AA Lithium batteries)
Playback**: approx. 400 min. ( 2AA Alkaline batteries), approx. 800 min. ( 2AA Lithium batteries)
Interfaces USB2.0(Hi-Speed), AV terminal
Video Output NTSC/PAL
Dimensions approx. 101.5(W) × 59(H) × 25(D)mm (excluding the operation parts and protrusion. )
approx. 4.0(W) × 2.3(H) × 1.0(D) inches (excluding the operation parts and protrusion.)
Weight Body approx. 125g (without battery and SD memory card), approx. 4.4 oz.
With battery & SD card approx. 175g (loaded and ready), approx. 6.2 oz.

* Recording capacity shows approximate number of shots recorded during CIPA-compliant testing. Actual performance may vary depending on operating conditions.
** According to the result of PENTAX in-house testing.

[Storage capacity]


Still Built-in Memory * 512MB 1GB 2GB 4GB
10MH (3648x2736) 1 120 241 491 965
10M (3648x2736) 2 241 483 983 1930
7M (3072x2304) 3 301 604 1228 2413
5M (2592x1944) 4 371 743 1512 2970
3M (2048×1536) 7 603 1208 2458 4827
2.1M (1920×1080) 9 805 1611 3278 6436
1024 (1024×768) 23 1859 3719 7565 10000
640 (640×480) 43 3453 6908 10000 10000

Movie (H:M:S)   Built-in Memory * 512MB 1GB 2GB 4GB
1280 (1280x720) 15fps 0:00:04 0:05:57 0:11:56 0:24:16 0:47:40
640 (640X480) 24fps 0:00:08 0:11:11 0:22:23 0:45:31 1:29:24
15fps 0:00:13 0:17:54 0:35:49 1:12:51 2:23:02
320 (320X240) 24fps 0:00:17 0:22:23 0:44:46 1:31:04 2:58:48
15fps 0:00:27 0:35:48 1:11:38 2:25:42 4:46:06

*Approx. 6MB
The maximum file size is 2GB for movie.

  • PENTAX and Optio are trademarks of PENTAX RICOH IMAGING COMPANY, LTD.
  • All other brands or product names are trademarks or registered trademarks of their respective companies.
  • This product supports PRINT Image Matching III. PRINT Image Matching enabled digital still cameras, printers and software help photographers to produce images more faithful to their intentions. Some functions are not available on printers that are not PRINT Image Matching III compliant.
    Copyright 2001 Seiko Epson Corporation. All Rights Reserved.
    Print Image Matching is a trademark of Seiko Epson Corporation.
    The PRINT Image Matching logo is a trademark of Seiko Epson Corporation.
  • Design and Specifications are subject to change without notice.
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